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Small Business & Home-Based Income Magazine
V.10 No.3
January/February/March 2008
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Business Building
When was the last time you upgraded your business? 8
Which is the priority - marketing or selling? 28
The bookshelf - book reviews 68
Customer Service
How to really get the competitive advantage over your competition 18
I just lost my best client! How the good ones get away. 22
Are you in business to help customers? 24
Sales & Marketing
Making your marketing dollars work harder - why consider market segmentation 32
Learning to love price objections 36
Copywriting makeover - facts vs. Fantasy - part 1
Are your prospects dissatisfied? 41
Word of mouth publicity 42
Managing Your Business
Business planning - 'are you failing to plan or planning to'...well you know the
rest 12
Work at home - running your business from home 5
Hot tips - No.4 - maximising your finances. 43
10 ways to boost your business profits! 44
Brainstorm your way to business success 45
Fast track your way to business profits 46
How to use your accounts payable to your advantage. 47
When a grudge purchase makes good business sense 48
P.O.P. Culture 51
Business & Money Making Opportunities
Start an online business on a shoestring budget 52
Disadvantages of working at home. 53
The 5 things essential for the success of any direct sales business! 54
Stop waiting for the next big thing - the import / export cash machine is right under
your nose 55
Personal Development
Rich people are always prepared to exchange money for time, broke people stubbornly
think it's smarter to exchange time for money 56
The dynamic of doing. 57
The art of not knowing 58
Business coaching - professional advice to enable you to learn and perfect your all
round management skills! 59
Six strategies for achieving your goals. 60
Technology And Your Business
10 tips for sending email 61
What's the best way to increase traffic to your web site? 62
6 things you can do today to drive more traffic to your website for free. 64
Ebay tips and tricks to selling 66
Small Business Success
Rosany Wines enriching the earth 67
Miscellaneous
Stay informed -free reader service 70
Subscription form and special reader offers 72
Classified marketplace 73
Advertising rates and deadlines for next issue 71
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