SBHBI Magazine V.12 No.4 (A/M/J 2010)

Small Business & Home-Based Income Magazine V.12 No.4 -  April/May/June 2010

Business Building

Mastermind your business    5
How to brand your trade business    8
The bookshelf - book reviews    68

Sales & Marketing

Marketing magic for women in business.    12
7 questions you must answer before a customer will buy    14
Small business marketing strategies : niche marketing starts with you    18
How to organize your marketing    20
Effective direct mail : 3 key ingredients to get right.    24
The art of writing an effective advertisement.    26
Building your customer base via seminars.    34
Internet marketing 101 : covering all the bases    35

Customer Service

The boomerang principle : your secret to success    30
Are you listening?    32

Managing Your Business

The importance of a professional headshot for business owners.    36
6 things to include in a successful designer brief.    38
Inventory : small business owners' achilles heel    39
When the going is tough : get going!    40
Business marketing 101 : understanding ROI    41

Business & Money Making Opportunities

Starting an online business    42
14 ideas to earn extra money online    43
Affiliate marketing : do you have what it takes?    44
Your first home business : don't fall into these traps!    45
4 tips for starting a business    46
Is network marketing really for you??    48
Work at home anonymously in mail order.    56

Personal Development

What's holding you back?    57
Nine steps to fast success    58
Entrepreneurial blueprint for success - part 1    59
True success starts with your vision    60
Pub versus club    61
Goal setting for home business success    62

Wealth Creation

Work from home opportunity: Futures advisor    63

Technology and your business

3 website musts for small business success    64
8 reasons your business should be online    65
Building an ecommerce site with SEO in mind    66

Small Business Success

Mrs Fields continues Australian market surge

Miscellaneous

Stay informed : free reader service    70
Subscription form and special reader offers    72
Classified marketplace    73
Advertising rates and deadlines for next issue    71